Microsoft’s exclusive keynote session at GITEX Dubai

by Shijaz Abdulla on 14.10.2010 at 09:23


Steven Guggenheimer
Corporate Vice President Original Equipment Manufacturer Microsoft

Steven “Guggs” Guggenheimer returns to Dubai and Gitex to present an update on Microsoft Innovation and how that equals Opportunity for you.


 Steven will share Microsoft software innovations for phones, slates, netbooks, laptop PCs, gaming PCs, television, servers and the Cloud.

As corporate vice president of the Original Equipment Manufacturer (OEM) Division at Microsoft Corp., Steve Guggenheimer oversees worldwide sales, marketing and licensing of pre-installed Windows operating systems on mobile and embedded devices, personal computers, and servers produced by OEMs and system builders.

The other main focus of Mr Guggenheimer’s key note address will be Windows Phone 7, and how it is changing Microsoft’s game play in the mobile space. He will explain why Windows Phone 7 is a different kind of phone, designed to bring together what people care about most, the key differentiator being the user interface. He will talk about the “glance-and-go experience” and how it has been designed to do more in less steps, getting everything you love, easier and faster.

You are cordially invited to attend this Microsoft Exclusive Premiere Event at GITEX Technology Week 2010!

Date:     Monday, 18 October 2010
Time:     2:00PM
Venue:   Dubai World Trade Center, Sheikh Maktoum Hall


Exclusive Cocktail Reception
Join us for a cocktail reception prior to the keynote session and get the chance to engage with Microsoft and fellow experts from the industry.

Date:     Monday, 18 October 2010
Time:     1:00PM – 2:00PM
Venue:   Dubai World Trade Center, Sheikh Maktoum Hall

Microsoft @GITEX 2009

by Shijaz Abdulla on 12.10.2009 at 23:52


Join us at this year’s GITEX 2009 from October 18-22 at Hall 7, Stand B7-1, (Dubai International Convention and Exhibition Centre) for an exclusive preview of our latest technologies. This year’s Microsoft stand hosts 21 partner and Microsoft pods demonstrating latest products and solutions.


Day 1| Monday October 19th 2009| 10:00am – 11:30am   
SMB panel debates: Understanding risk and combating threats by David Maskell, Security Solution Specialist, Microsoft Gulf   

Day 2| Tuesday October 20th 2009| 12:00pm – 1:30pm   
Business meets IT: Knowing your customers and keeping them by Ahmad Salama, CRM Solution Specialist, Microsoft Gulf   

Day 3| Wednesday October 21st 2009| 10:00am – 11:30am   
SMB Panel debates: Integrating consumer technologies at work by Stuart Simms, Mobile Communication BG Lead, Microsoft MEA   

Day 4| Thursday October 22nd 2009| 12:00pm – 1:30pm  
Business meets IT: Government 2.0: IT in the public sector by Ahmad Salama, CRM Solution Specialist, Microsoft Gulf   

Day 5| Thursday October 22nd 2009| 1:00pm – 1:45pm   
Developer Day: Microsoft Technologies by Anton Delsink, Developer Tools Evangelist, Microsoft Gulf


Vendor Theaters

Visit Microsoft @ the Vendor theaters on Wednesday and Thursday October 21 & 22 respectively; located at the Consumer Electronics Hall at the Trade Center, running a series of sessions around Windows 7, Windows Phone, Windows Live and XBOX.


Mixed feelings: Gitex 2008

by Shijaz Abdulla on 21.10.2008 at 09:17

Gitex logo -

Been to Gitex yesterday.

Nothing worth writing home about. It was just another ordinary exhibition – lots of small and medium IT companies running very generic PowerPoints at their stalls. A few big players showing off some of their stuff – to me it was all kind of deja vu.

The Chinese pavilion looked… um… red… and colorful with all the blinking LEDs, gadgets, motherboards and stuff. In consumer electronics, Sanyo had this camcorder that you can dip into water, and Sony had the largest High definition plasma. This was impressive.

But I still don’t understand how products can be promoted by model girls wearing heavy makeup and skimpy clothes simply dancing around to music on an open stage waving notebooks, camcorders and gadgets. I don’t know – but the last time I checked – people buy notebooks and cameras by evaluating the specification!

Many visitors poured in to browse everything in general. Some others strolling around looking for stalls with specific interests. Some others were there just to collect the goodie bags loaded with cheap freebies.

For the two hours I spent driving from Abu Dhabi to Dubai, the further one hour I spent looking for a parking spot (only to find one in the rear end of Parking C – which is the farthest), and for the kilometer I walked in the sun to reach the exhibition hall, and later on – for the two hours I spent in the Dubai traffic jam to get back on the highway, and for the 2 hours back to Abu Dhabi….

… I really don’t think it was worth it.