Nokia and Microsoft: Partners in building a new global mobile system

Nokia and Microsoft announced today in London announced plans to form a broad strategic partnership that would use their complementary strengths and expertise to create a new global mobile ecosystem.

The strategic partnership in a nutshell:

• Nokia to adopt Windows Phone 7 as its principal smartphone strategy, and help drive the future of Windows Phone 7.
• Bing to empower Nokia’s search services. Microsoft adCenter to provide search advertising services on Nokia’s phones.
• Both companies plan to combine assets and develop innovative mobile products on an unprecedented scale.
• Nokia maps to be integrated with Bing
• Microsoft development tools to be used to build solutions on Nokia Windows Phone 7 devices
• Nokia’s content & app store to be integrated with Windows Phone marketplace.

See the official press release.